4 Mistakes Rathwood Sellers Made

Here are the 4 Mistakes Rathwood Sellers Made!

The market is so ‘hot’ but only 80% of the homes actually sold.

Here are the 4 common mistakes people make when selling their Rathwood homes:

Mistake #1: Pricing

Mispricing your home is the biggest mistake one can make when selling your home. Under pricing is less problematic as it will always sell for market value. The danger with overpricing is that when the property is reduced to its market value, the time it has spent on the market will have the property perceived as tainted. As the asking price declines, the home is perceived to be a bargain. Ideally your home should be initially priced at a fair market value range. Pricing your home competitively is what will attract multiple offers. 

Mistake #2: Unappealing Home 

Overlooking minor defects in your home can cost you a significant chunk of the sales price. 96% of buyers’ agents say staging has a considerable effect on buyers view of home. Professionally staged properties spend  83% less time on the market than non-staged homes. 48% of buyers are willing to offer 1-10% more for a staged home which is a substantial amount for the sale of your home. Put yourself in the buyers’ shoes: What would you like to see if you were them?

Mistake #3: Showings

Selling your home is a stressful time. Trying to live in a model home is almost impossible. Leaving the house every time a buyer wants to see your home is very inconvenient. When you want to sell your home for top dollar, you want to have as many people through the door (and into your home) as possible. Any Realtor can put your listing on the MLS, a good agent will advertise and market your house for sale and a great agent will maximize the reach to bring as many buyers through your house as possible. Every effort you make to help the buyer’s decision process easier, encourages them to be more comfortable with visualizing themselves living there. 

Mistake #4: Misrepresentation

Finding the right agent who understands your needs is vital for the selling process. Both your agent and you have to be on the same page from the beginning of this process, knowing when to push the limits and when to hold back on certain decisions. Picking an agent suited to your needs and understands this market will help your experience be smooth and free of regrets. The market has changed and strategies have been evolving with it. Having an agent who is relevant with the current market, understands how to capitalize on multiple offers in an ethical way and treats your house like it is their largest investment; is important so you don’t leave money on the table.

In 1951 Rathburn Rd. E, Steven sold 5 of the 13 listings that sold in 2016, whilst 8 separate agents sold 1 listing each. The average days on market for the other agent’s listings was 12 days, whilst for Steven’s listings the average days on market was only 9 days. In terms of sold prices, the 8 other agents sold for an average of $516,000 while Steven Ho sold his listings on average for $542,000, a difference of $26,000! What would you do with an extra $26,000?

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